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February 21, 2013

Check out this awesome blog from Doug Evans talking about what the Business world can take from Cover Your Friends…truly awesome and so congruent with this mission!!!!

Successful Workplace

GuitarThe business world can learn a lot about promotion from the arts community.

www.CoverYourFriends.com is a video blog website that features singer-songwriters playing songs written by their friends and fellow artists who inspire them.  It’s classic cross-promotion.

The site was conceived and launched by Connor Garvey, a young performing songwriter from Portland, ME.  It started as a way for Garvey to pay respect to his friends, and it is gaining traction as a vehicle to connect and promote an entire community of artists.

It features stripped-down, acoustic versions of songs, usually recorded directly into a notebook computer or iPhone.  What stands out for me in each of the videos is the sincerity of the performance.  It’s not about flash – each video is a heartfelt tribute.

Who inspires the people who inspire you?

As a kid, I’d sit down with an album – an actual LP! – and devour…

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